Editor’s Note: Sponsored by Monday Properties and written by ARLnow.com, Startup Monday is a weekly column that profiles Arlington-based startups and their founders. The Ground Floor, Monday’s office space for young companies in Rosslyn, is now open. The Metro-accessible space features a 5,000-square-foot common area that includes a kitchen, lounge area, collaborative meeting spaces, and a stage for formal presentations.
Senior care is an issue in this country that only figures to grow more serious over time. By 2050, the number of Americans older than 65 will double, according to the U.S. Census Bureau, to a total in excess of 83 million people.
One Crystal City has a solution that could help the country — and its seniors — as resources strain to accommodate the Baby Boom generation: robots.
David Pietrocola and Jude Kessler have founded Luvozo, which is developing a robot concierge service that can cater to the needs of the elderly and relieve the burden on staff members at assisted living and skilled nursing facilities.
“The idea came from taking care of a our grandparents, and what a struggle it has been for our parents,” Kessler. “We wanted to look into tech solutions to fix that.”
The pair each graduated from Trinity College in Connecticut at different times, and were connected by a mutual friend in 2013 when both were working in research and development for the Department of Defense. Both had an interest in robotics and a passion for helping the elderly. Within months, they founded the company together.
About six months ago, both left their government jobs to work at Luvozo full-time, with a mission: develop a prototype for a robotic concierge service, one that can fill the non-medical needs of the elderly while allowing care facility staff to focus on their medical needs.
“We take for granted what we can do with computers and smartphones,” Pietrocola said. “A lot of the residents at these facilities don’t know how to use those devices. So our platform gives them a portal to videochat with their loved ones, read the news and be informed about activities throughout the day.”
It’s taken the pair and one part-time staffer six months to build the prototype for their SAM platform — semi-autonomous mobot, it stands for — and they will begin testing next month at a 100-bed facility in D.C.
Pietrocola first started dabbling in robotics when he was at college, and since he’s been here, he founded the D.C. Robotics Meetup group (he stepped down as lead organizer earlier this month). Now, it’s a career, and it’s been made possible by TechShop in Crystal City and LiftOff Health, the incubator just a few blocks away.
Using tools like the 3-D printer, laser cutter and software platforms designed for prototyping. Luvozo has been able to keep overhead costs low and stay bootstrapped to this point. The founders’ lean startup also allowed them to do years of market research, interview facility administrators, staff and residents.
“For us, what drives us is our passion for technology to improve quality of life,” Pietrocola said. “We tried to really understand where the needs were. It’s a long day, and a lot of these facilities are trying to provide services throughout the day.”
The SAM platform can deliver glasses of water. Initially, it had a robotic arm, but due to impracticality, the team scrapped that idea. In talking with residents, Pietrocola smiled at some of the requests and expectations nonagenarians had when told they would soon have concierge robots. Some of them didn’t understand what a robot was — Pietrocola said a frequent analogy he used was Rosie from the Jetsons, except without the human form.
“There were a lot of questions about bingo. Could they play bingo, could they read the numbers,” he said. “A lot of them want to use it to send messages to to each other, or pass knitting projects back and forth. They don’t want the robot to be a snitch.”
Luvozo is still in the very early stages, but after the testing phase, if all goes well, it will begin a pilot program. Testing will only involve a handful of residents in the D.C. facility, while the pilot program would involve all of the 50 in skilled nursing care. If the reviews are positive, they would seek venture capital and begin marketing to the 2,000 large senior care facilities in the country.
While robots are more Hollywood than health care in a lot of minds around the country, Pietrocola and Kessler believe it’s the future to ensure the oldest among us are safe and happy as they transition toward needing more and more care. They spent more time on safety precautions than on any other part of designing the bots.
“We prioritize safety over everything else,” Pietrocola said said. Once the bots hit the market, they will be cheaper than a staff member and make the existing staff more effective. “Facility administrators are very excited because they know the resident experience can always be improved. By having another set of eyes supplementing staff, we provide a safer environment.”
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Synetic Theater Camps are a wildly fun, highly accessible choice for young people who love moving, playing games, and making memories. Registration is open now for Summer Camps (sessions June 20-August 25) and there are even a few spots left for Spring Break camp, April 3-7.
Located in National Landing, these performance-based camps are designed for students of all ages – no theater or performance experience required.
Led by professional teaching artists, campers learn acting, movement, and technical theater skills through the lens of Physical Theater. Physical Theater incorporates acting, movement, dance, mime, and acrobatics. If you’ve seen a Cirque du Soleil performance, you’ll find many similarities.
Most first-time campers are new to the performing arts, and teaching artists are well-versed in engaging students at all levels. Parents and campers report that one of the best parts of Synetic is the community, with many families returning year after year because they feel a strong sense of belonging.

EDBS Dental Billing Solutions is pleased to announce that it has achieved compliance with the federally mandated standards of the Health Insurance Portability and Accountability Act (HIPAA) through the use of Compliancy Group’s proprietary HIPAA methodology, The Guard® compliance tracking software, and HIPAA Seal of Compliance®.
The HIPAA Seal of Compliance is issued to organizations that have implemented an effective HIPAA compliance program through the use of The Guard, Compliancy Group’s proprietary compliance tracking solution.
Clients and patients are becoming more aware of the requirements of HIPAA compliance and how the regulation protects their personal information. Forward-thinking providers like EDBS Dental Billing Solutions choose the HIPAA Seal of Compliance to differentiate their services.
“Since the nature of our business being exclusively remote, we take HIPAA compliance very seriously. With the help of Compliancy Group, we are able to take steps to fortify our systems to protect PHI information and familiarize each employee about HIPAA and how we can further safeguard PHI data.” said EDBS Dental Billing Solutions founder Goldie De Leon.
WHS Spring Festival
Join us at the WHS Spring Festival on April 22, 2023, from 10am- 3pm at Wakefield High School(main parking lot). Come out to shop, play, and eat!
Shop local vendors, arts & crafts, new and used items, food vendors/trucks, and
District 27 Toastmasters 2023 Virtual Conference
District 27 Toastmasters invites you to its annual conference where you can hear phenomenal speakers, attend professional development and personal growth seminars about leadership, negotiation, communication, teamwork, and mentorship. Learn how to develop your personal story and how to improve