Arlington’s year-old arts venue has named a new programming director. Artisphere (1101 Wilson Blvd) welcomes Rosanna Ruscetti, who has previously worked as a programmer at George Washington University’s Lisner Auditorium.
This announcement comes the same week the Arlington Commission for the Arts released its final version of a long-term plan, called “Arlington Arts 2030.” The report specifically mentioned Artisphere and the challenges it faced when opening a year ago. But the report also called Artisphere a successful first step in implementing the county’s arts vision.
Low revenue, low attendance, a lack of a restaurant for seven months and staffing issues plagued Artisphere from the start. But it revamped its business plan earlier this year and appears to be on a better track. Earlier this month, the venue hosted a birthday party to celebrate one year in existence.
In a press release, Artisphere Executive Director José Ortiz said he’s pleased with the addition of Ruscetti.
“We are thrilled Rosanna has joined the Artisphere team,” Ortiz said. “With her rich background and demonstrated success in programming in this market, Rosanna will continue to strengthen and build Artisphere’s innovative, diverse and thought-provoking programming.”
Ruscetti has previously served as a consultant for arts programming and business development as well as event promotion.
Ruscetti said, “I am excited to be part of a new arts center that is unique to this region. It’s a terrific opportunity to connect DC-area audiences with artists in innovative ways.”
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