The Ballston Business Improvement District (BID) will be showing off some “virtual statues” of local sports figures at Taste of Arlington to highlight the upcoming launch of its new mobile device app.
Users will be able to walk up to one of the posted markers, scan a code with their phone, and see a brief video of a sports star. The first three markers will be unveiled on Sunday, May 19, at Taste of Arlington. Each features one of three local sports stars: Washington Capitals team captain Alex Ovechkin, Washington Wizards point guard John Wall or D.C. United midfielder Chris Pontius.
Visitors do not have to bring a mobile device in order to try out the virtual statue markers. Volunteers will be on hand with iPads to demonstrate how the technology works, and to show users how to get a photo of themselves with the virtual statues (see rendering above).
“This is relatively new,” said Ballston BID Chief Executive Officer Tina Leone. “We don’t know of any other examples where this technology has been used before like this.”
The technology will be a small portion of a larger Ballston BID app. More markers with codes eventually will be installed throughout Ballston. Once users download the mobile app, they will be able to scan the markers and learn about the importance of that particular site, or even see a list of events that will take place there. For instance, a marker near Welburn Square could list upcoming dates of the Ballston Farmers Market.
“We want people to enjoy this and try the technology so they get used to seeing this around Ballston,” said Leone. “We’re employing this in stages over time, probably a one to two year period, because there are so many aspects we want to include and we want to do it right. Eventually there will be mobile WiFi hotspots throughout Ballston and there will be a map showing those. This will be a really robust mobile application.”
Although the full application is still in the planning stages, another idea is to have markers posted in the windows of restaurants and businesses.
“This is where everything is going. Everyone uses their mobile device, it’s the first thing that people do,” Leone said. “If you’re walking by a retailer and don’t know them, what do you do? Whip out your mobile device and research it. We want people to know what’s going on here.”
Leone said the virtual statues and the new app bring together some of the best parts of Ballston.
“We have these amazing minds behind the scenes that create this technology. We’re trying to bring this technology and personality to the streets,” she said. “We want to showcase the great minds in Ballston. This is a great marriage of bringing efforts together and bringing our brand to the public.”
Besides the virtual markers, visitors to Taste of Arlington will see a number of other changes. There will be more child-friendly activities at the Washington Capitals and Wizards KidZone, an expanded beer and wine tent and picnic tables. Booths will be repositioned, and some eliminated, to allow for more walking room. Visitors will pay the same price for tasting tickets as they did last year ($30), but will get more tasting tickets (10) for the money.
“We encourage people to come out because we’ve made some great improvements this year,” said Leone. “We’re really excited about it.”
Disclosure: Ballston BID is an ARLnow.com advertiser
Good Friday evening, Arlington. Let’s take a look back at today’s stories and a look forward to tomorrow’s event calendar. 🕗 News recap The following articles were published earlier today…
A former ABC News producer whose Columbia Pike apartment was raided by the FBI last year has been sentenced. James Gordon Meek, 53, pleaded guilty in July to transportation and…
Metrorail service was suspended on the Blue and Yellow lines today after a train derailed.
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At Generation Hope, we’re dedicated to supporting teen parents in college as they work toward earning their degrees. We are in need of caring child care volunteers for upcoming events on Saturday, October 21st (in Washington, DC), and Saturday, November 4th (in Arlington, VA). Join our growing volunteer community and support us at an event this fall!
At all of our events, we provide free onsite child care for the children of the teen parents we serve, creating a nurturing environment for the kiddos while their parents learn valuable life skills and build community.
If you enjoy working with children and are looking to make an immediate impact in your community, please visit https://www.generationhope.org/volunteer to learn more.
Join us for Arlington’s biggest civil rights & social justice event of the year. The banquet is back in person at the Arlington Campus of George Mason University.
Our keynote speaker this year is Symone Sanders from MSNBC and former Chief of Staff for Vice-President Kamala Harris.
The Master of Ceremonies is Joshua Cole, former state delegate, NAACP President, and local pastor.
Tickets/seating are limited. Purchase your ticket today! Sponsorship opportunities available.
Cody Chance and Dick Nathan of Long & Foster are hosting an online workshop on the topic of “down-sizing” Wednesday, October 4 from 5:30-7:00 p.m. Every great endeavor begins with a great plan. This workshop will give you the tools