This regularly-scheduled sponsored Q&A column is written by Adam Gallegos of Arlington-based real estate firm Arbour Realty, voted one of Arlington Magazine’s Best Realtors of 2013 & 2014. Please submit your questions via email.
Q. We’ve been looking at homes for sale in the area and have noticed a pretty big range from the homes that show well to the ones that do not. It’s obvious that the nicer looking homes have been staged. We’re going to be selling our house soon and are wondering if staging is worth the investment?
A. If your house already looks like a model home then you may not need to stage. If your home is more suited for function than fashion, I recommend staging in one of the following formats.
Consultation — A professional design consultant will provide you with a custom plan for arranging the furniture you currently have and improving your home as needed. They can provide paint, lighting and upgrade recommendations. They pay close attention to how the home will look in marketing photos and how it will showcase the space when potential buyers visit in person. At Arbour Realty, we pay for this consultation as part of our list of services.
Vacant Property Staging — The other popular option is to have the staging company furnish your home with their furniture and decorations. This is usually the optimal strategy, but it requires the highest investment. I’ve seen this method completely transform the way a home looks. It shows buyers the full potential of each room and demonstrates how the home can be lived in.
Hybrid — Some homeowners go with a hybrid of the two described above. Maybe you just need to furnish a room or two. Maybe you just need decor to compliment your current furniture.
Is it worth the investment? Absolutely. More so than selling a house, you are selling a lifestyle. Showing buyers how the home matches the lifestyle they are imagining is vital to maximizing the return on your home sale.
It is certainly going to be much more attractive than the vacant house down the street. When buyers walk through the vacant house they look out the windows at the power lines and traffic. They look for what they can find wrong with the home and are quickly ready to see the next home on their list.
When they walk into a staged home they are more instantly comfortable. They spend more time in each room. They notice and talk about things they like. They begin to make an emotional connection to the property. The difference is amazing. It’s one of the secrets to why our listings outperform our competition.
According to StagedHomes.com:
- The average sales price of a staged property is 6.9 percent higher than a non-staged property
- Staged homes typically sell 50 percent faster than non-staged homes.
I’ve never had a seller regret staging. Actually, they often comment that they should have done it earlier while they could have enjoyed it.
Additional Tip: Staging is especially important in odd shaped or smaller spaces where potential buyers may not be able to easily visualize a good use for the room.
The views and opinions expressed in the column are those of the author and do not necessarily reflect the views of ARLnow.com.
In honor of the one-month anniversary of this article, we give you a new Mike Mount cartoon. In case you don’t get the reference, it also riffs on some of…
Discover the advantages of setting up an LLC for an investment property in Woloszyn’s Insights.
Apartments proposed along Arlington Blvd, near Courthouse, have cleared the next hurdle on their way to final approvals. Fortis Companies is proposing to remove a lone, single-family detached home, a…
Pentagon City’s metamorphosis is continuing. The second apartment tower in the multi-phase Pentagon Centre shopping center redevelopment is now complete. The Milton, at 1446 S. Grant Street, is an 11-story, 253-unit building…
Join MoCA Arlington Summer Camps at Marymount University and learn the fundamentals of handbuilding, throwing on a wheel, glazing, and much more. In this two-week course, students will explore hand building techniques, wheel throwing, and strengthen ideas that exemplify individual artist expression guided by professional working artists. Students of all skill levels are welcome!
Visit MoCA Arlington’s Website here and the registration page to secure your space today!
Please join us on Saturday, June 3, from 2 to 4 pm for the Glencarlyn Home Tour in Arlington’s historic Glencarlyn neighborhood. Among the featured homes will be a sparkling new home by A&N Builders at 5604-4th St. South. The inviting front porch opens to a light-filled space featuring high ceiling, wood floors, gas fireplace, Pella windows, Shrock cabinets, Quartz countertop, and JennAir appliances. Doors from the family room open to a large covered porch with a few steps to the level, landscaped rear yard. Upstairs, there are four bedrooms, three bathrooms, laundry room, and linen storage. The big lower level has a rec room, gym space, and a fifth bedroom and bathroom plus even more storage. After leaving the home, stroll to the Ball-Sellers home, the oldest residence in Arlington, the community gardens at the library, Carlin Hall, and the 94 acre Glencarlyn Park. A lovely way to while away a late spring afternoon.
Homebuying 101: Steps to Getting Pre-Approved
Are you ready to jump into homeownership or started considering it but don’t know where to start? Financial preparation is key when thinking about purchasing your first home and the first step to getting pre-approved.
Join ACFCU’s mortgage loan officers
4th of July Celebration & Fireworks
Treat yourself this Independence Day with a world-class, private 4th of July extravaganza at the Military Women’s Memorial – a premier National Capital Region site.
Great food, fun, and the best views of Washington DC’s spectacular fireworks display. Relax, enjoy,