Join Club

Courthouse-Based Storyblocks Offers Affordable Stock Video, Images and Audio

Sponsored by Monday Properties and written by, Startup Monday is a weekly column that profiles Arlington-based startups and their founders, plus other local technology happenings. The Ground Floor, Monday’s office space for young companies in Rosslyn, is now open. The Metro-accessible space features a 5,000-square-foot common area that includes a kitchen, lounge area, collaborative meeting spaces, and a stage for formal presentations.

Arlington-based Storyblocks began its startup journey when founder Joel Holland was just in high school in Northern Virginia working on a web series.

Holland was interviewing prominent business leaders, including former California Gov. Arnold Schwarzenegger, for the series asking what teenagers should choose to do after graduating high school.

“He was sitting down with then Governor Schwarzenegger and did this really insightful interview but the cinematography, if you will, was rather bland. It was just a camera pointed at a tripod pointed at the side of two people’s heads. Not exactly must see TV,” Storyblocks CEO TJ Leonard said.

That’s when Holland researched how companies like the Smithsonian, Discovery and National Geographic produce such high quality documentaries, and the answer was stock video and images. So when Holland went to purchase his own stock video the total rounded up to $1,500.

“Of course for a high school student with no budget that was a total nonstarter,” Leonard said. “So that was the moment Joel said to himself ‘Wow there have got to be more people like me who want access to high quality creative content that’s affordable and I bet in the future there are going to be even more people like me.”’

Storyblocks’ current mission is to empower digital storytellers through high quality affordable stock media, said Leonard. The company has three subscription plans: $49 per month, $149 per year and $198 per year for a premium subscription that allows you to manage up to five “submembers” for free.

The regular monthly and annual plan allow unlimited downloads and usage of content from the member library and a discount on a marketplace of millions of other videos. The free member library has $10 million worth of content across video, audio and images, according to the company.

More than 40,000 people contribute to Storyblocks’ global network of content creators, Leonard said.

Storyblocks has gone through several transformations and one move since its inception in 2009. The startup moved last July from Reston to Courthouse, because it needed more space and wanted to be more accessible to its employees by being so close to the Metro, Leonard said.

Storyblocks began as Footage Firm, which shipped stock footage through the mail via DVDs. Leonard said once the startup realized that DVDs were a “dying medium” it digitized its entire archive in 2012 and changed the name to Videoblocks with an online subscription model.

The company rebranded again in 2017 to Storyblocks when it launched stock services for photos and audio as well.

“So many artists today don’t think of themselves as a videographer per se. They think of themselves as a storyteller. They’ll use skills, they’ll use motion, they’ll use music. They’ll use whatever they need to in order to communicate their vision,” Leonard said.

Photos courtesy Storyblocks

Recent Stories

A large explosion, heard throughout Arlington, has rocked the Bluemont neighborhood after a police standoff.

Good Monday evening, Arlington. Let’s take a look back at today’s stories and a look forward to tomorrow’s event calendar. 🕗 News recap The following articles were published earlier today…

Arlington County will kick off the New Year with the next phase of engagement on its forthcoming plan to manage its deer population. A study found two years ago that…

After 64 years of serving subs and pizza in Arlington, The Broiler has expanded into Maryland, per the company’s social media accounts. The long-time eatery, a local institution that opened…

About Latinas Leading Tomorrow (LLT): Latinas Leading Tomorrow is a dynamic 501(c)(3) nonprofit organization dedicated to empowering young Latina women through education, mentorship, and leadership development. We are committed to fostering a community of future leaders who will make a significant impact to the community.

Job Description: We are seeking a passionate and dedicated Part-time Executive Director to lead our organization into its next phase of growth and impact. The ideal candidate will be a visionary leader who can oversee day-to-day operations, drive fundraising efforts, and cultivate relationships with stakeholders. This is a 1099 position; Remote position with ability to attend DMV events; 8-10 hours a week; $35-40/per hour.

Key Responsibilities:

Oversee program operations, including educational and community initiatives.
Ensure compliance with legal and regulatory requirements, maintaining trust and accountability.
Develop and execute a strategic vision aligned with our mission and values.
Lead fundraising efforts in partnership with the Board Members.
Cultivate relationships with community partners, schools, educators, and donors.
Demonstrate strong leadership skills, fostering a positive organizational culture.
Communicate effectively with diverse stakeholders and make compelling public presentations.
Promote inclusivity and collaboration throughout the organization.

Read More

Submit your own Announcement here.

Children’s Weekday Program (CWP) is a non-profit preschool rooted in a play-based philosophy. We focus on developing a love of learning and exploration, cooperation, empathy, and independence.

Our caring and experienced educators create opportunities for children 16 months to 5 years old to play, learn, and grow in a nurturing environment of child-centered and developmentally appropriate experiences.

Initially established more than 50 years ago in South Arlington, CWP continues to be a lauded program in the Northern Virginia area. We are extremely proud to have been recognized as a Best Preschool in Northern Virginia Magazine for the last 4 years.

Located now in North Arlington at 2666 Military Road, CWP offers a part-time parents day out and preschool program with options to extend care both before and after school. We offer a supportive and inclusive school community for children and parents alike and welcome all families to join our school!

Read More

Submit your own Announcement here.

Holiday Art Show

Holiday Art Show featuring artists: Peter Fitzgerald, Claire Plante, Alanna Rivera, and Suzy Scollon. At the Barcroft Community House, 800 South Buchanan St., Arlington, VA. Dec. 8 from, 2 PM to 8 PM and Dec. 9 from 10 AM to

Live Standup Comedy Starring Casey James Salengo (Jimmy Kimmel Live,…

Standup Comedy Starring Casey James Salengo (Comedy Central, Jimmy Kimmel Live)

Friday, December 29

Headliner: Casey James Salengo

Casey James Salengo is a NYC-based comedian who’s been featured on Comedy Central Presents, Jimmy Kimmel Live, This Week at the Cellar,


Subscribe to our mailing list