Join Club

Small Biz Focus: ReLaunch Helps ReVitalize, ReNew, ReBuild Your Arlington Small Business

This column is sponsored by BizLaunch, a division of Arlington Economic Development.

Since BizLaunch’s inception 20 years ago, we’ve hosted numerous workshops to educate small business owners about the tools and resources available to help them take their business online. While many have launched an online marketplace, some have felt that they’ve been in business long enough and that their customers know who they are or haven’t seen the need to develop an online presence until recently.

Since the abrupt shift in consumer behavior that started with the shutdown orders last March, it’s becoming clear that many of these new trends are here to stay. A recent survey from McKinsey & Co. found that three out of four consumers have tried a new shopping method within the last year. Nearly 70% of consumers surveyed intend to continue buying online for store pickup.

Before 2020, much of the growth of e-commerce was driven by millennial consumers and early adopters. Now with many baby boomers at higher risk for developing complications from contracting COVID-19, they are embracing online shopping. Between January and October of 2020, consumers 65 and older spent on average $1,615 online, a 49% increase from the previous year, according to The Washington Post. National brands are taking note, expanding customer support, educating customers how to shop online, and making their platforms more accessible and intuitive to cater to baby boomers.

In developing programming to support small businesses dealing with the ongoing public health emergency, the BizLaunch team was mindful of the need for capital but that the amount available wouldn’t be very impactful to the majority of businesses. From there, ReLaunch was born, a new initiative from BizLaunch in partnership with Amazon Web Services and additional partners to provide in-depth technical assistance, financial assistance to build out a website and an e-commerce platform, and numerous free resources.

Our first program in a four-part series, held last week, gave an overview of the program along with free technology consultations. On Feb. 18, Amazon Web Services, Amazon Business and Nub8 will discuss how small businesses can utilize Lightsail to build a website and e-commerce platform and to sell through

Additional information about ReLaunch, including how to leverage the resources outlined for your small business, is available at Stay up to date with us by signing up for our e-newsletter or following us on Facebook, Twitter, Instagram, and now TikTok.

Si está interesado en aprender más acerca de los nuevos recursos disponibles que tiene BizLaunch para apoyar su negocio por favor visite la página web Adicional a ello si desea recibir información sobre diferentes iniciativas y recursos ofrecidos para su negocio suscríbase a nuestro boletín electrónico.

@aedbizlaunchAre you looking for FREE technical services? Click the link in our bio to get exactly that. #voiceeffects #arlingtonva #fyp #smallbusiness #ReLaunch♬ original sound – Josh Lepulu

Recent Stories

Good Wednesday evening, Arlington. Today we published articles that were read a total of 7696 times… so far. 📈 Top stories The following are the most-read articles for today —…

Arlington is poised to take a proverbial weed whacker to commercial properties with overgrown lawns and all properties with obstructive vegetation. Last month, a proposal to change the ordinance pertaining…

Adoptable Pet of the Week: Koda

Meet the beautiful Koda, a glass half full kinda dog who searching for his forever home.

It appears as if Courthouse’s newest date night spot won’t be open for Valentine’s Day. The opening for the hotly anticipated Taco Bell Cantina at 2039 Wilson Blvd has been…

Let the Arlingtones surprise your friend or sweetie this Valentine’s Day with a barbershop quartet singing love songs in four part a cappella harmony! Choose from a small selection of songs in our repertoire to surprise your special someone.

$75 for two songs delivered to a place of your choice by a live, in-person quartet. Includes a classy tin of chocolates, fresh red rose and personalized card. Small mileage surcharge for >5 miles outside Arlington VA.

$30 Facetime/Skype valentine- two songs delivered ‘live’ via Facetime or Skype at an agreed-on time.

$20 virtual valentine- two pre-recorded quartet songs delivered via email with a personalized message.

Read More

Submit your own Announcement here.

Have you noticed a striking sculpture at Monroe Street and Wilson Boulevard? It’s the Museum of Contemporary Art Arlington’s newest installation, Make Your Mark, by Arlington artist, Adam Henry. This sculpture celebrates MoCA Arlington’s rebranding and brings the museum’s energy outdoors.

On February 11, come inside when the museum’s galleries reopen with two new exhibitions: Rebecca Rivas Rogers: Grey View and Crisis of Image.

Grey View, in the Wyatt Resident Artist Gallery, is an homage to “gray” and a snapshot of the artist’s process. Consisting of photographs, collage, and a site-specific installation, this show is an outgrowth of Rivas-Rogers’ visual investigations into places you see on your way to somewhere else.

On the main level, Crisis of Image features artists who seek equity in today’s saturated visual world by developing new methods related to the production of images.

Read More

Submit your own Announcement here.

Valentine Pop-Up at George Mason University

Valentine gifts for someone special or for yourself are here at George Mason University from noon -4pm on February 14, 2023. Satisfy your sweet tooth with Kingsbury Chocolates, find a handmade bag from Karina Gaull, pick up treats from Village

Standup Comedy Showcase Starring Matt Ruby (Comedy Central)

Dead Horse Comedy Productions brings together top comedians from the DMV and beyond for a live standup comedy show!

Matt Ruby, Headliner

Matt Ruby is a comedian, writer, and filmmaker from New York City. His comedy has been filmed by


Subscribe to our mailing list