Around Town

ARLnow, Sister Sites Set New Traffic Records

Maybe it’s the lousy weather keeping everyone glued to their phones and computers. Maybe it’s people tiring of the endless stream of national political news. Or maybe there’s just been a lot going on locally.

Whatever the explanation, ARLnow has officially set a new 30-day web traffic record.

From Jan. 14-Feb. 12, a timeframe that includes a federal holiday, ARLnow recorded 1.453 million pageviews, breaking the old record of 1.43 million pageviews, set in 2016. While not a record, ARLnow also served just over 400,000 unique visitors over the past 30 days.

ARLnow’s sister sites also posted strong numbers during that time frame, according to Google Analytics:

  • ALXnow, which launched this past fall, exceeded 150,000 pageviews and 55,000 unique visitors for the first time
  • Reston Now exceeded 250,000 pageviews and 100,000 unique visitors
  • Tysons Reporter exceeded 225,000 pageviews and 100,000 unique visitors
  • In total, our owned-and-operated sites served 2.1 million pageviews and 660,000 unique visitors

Our partner site PoPville, meanwhile, recorded 2.26 million pageviews and more than 375,000 unique visitors. ARLnow’s parent company hosts and provides business services to both PoPville and RunWashington.com.

Network-wide, Local News Now sites served 4.4 million pageviews and — for the first time — just over 1 million unique visitors.

ARLnow and our sister and partner sites provide original journalism and other local content to the community thanks to the support of our local advertisers. For more information about growing your business via ARLnow — or our other sites — see our advertising information page.