Kamarin “Kami” Kraft leads the marketing of The Mayhood Company’s luxury residential projects on behalf of real estate developer clients in the Washington DC metro area. This includes consulting, business development, demographic studies, architectural and design input, market research, naming and positioning, branding, developing sales strategy with implementation, facilitating financial legal and management communication, as well as managing sales professionals- some of the best in the industry. Having been with Mayhood for over 20 years, she holds a BS in Marketing Management from Virginia Tech and an MBA from University of Maryland Smith School of Business. She is also a licensed real estate broker in Maryland, Washington DC, and Virginia.

Welcome to Kami’s Korner where we’ll take a deep dive into Arlington’s condominium market by focusing on what’s coming next. From emerging developments to shifting trends, this space will spotlight the opportunities and insights shaping the future of condo living in Arlington.

I had the pleasure of attending the local Urban Land Institute’s Building Healthy Places Summit this week at Georgetown University. Our region benefits greatly because the ULI Global Headquarters is here in DC. More info about this fantastic organization here: https://washington.uli.org . As a longtime member of ULI, I am continuously curious about the places that “thrive beyond the 9-5” and what is required to create active and economically vibrant neighborhoods in Arlington.
This includes a strong employment base, growing residential population, restaurants, entertainment, walkability, reliable transportation, mixed use development, safety, parks, and services that support daily life. In Arlington, we have a few of these exciting environments such as Clarendon and Shirlington, maybe Ballston, Columbia Pike, and Crystal City.
There is a new high-end condominium district emerging in Rosslyn centered on Gateway Park which will transform Rosslyn into more of an 18-hour city. As much as we like Rosslyn, it’s not there yet, but with three new communities coming, it’s the area that will see the heaviest influx of new condos in the next cycle. Residents are looking for an experience in their neighborhood.
Rosslyn is at an inflection point and with early renewed economic confidence, a micro-district surrounding Gateway Park is emerging. The condominium market has suffered a one-two punch and has yet to return to normal. The real estate development world was hit with COVID and brought the market to a standstill. I fondly call the current time period the “COVID hangover.” Let me explain. (more…)