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How ARLnow Plans to Continue Covering the Coronavirus Crisis

Last month, ARLnow set a new all-time readership record: 1.45 million pageviews. In the nine days since the first coronavirus case was reported in Arlington, we have blown that away, setting fresh records every night.

For the past 30 days, we’ve served 600,000 readers and just under 2 million pageviews.

It has been an incredibly busy two weeks for ARLnow’s staff. We have been working around the clock to provide vital community coverage, continuing to dig up scoops while curating a large amount of information that has been coming in via email and social media. We have also been working to make sure we can continue to operate amid unprecedented business disruptions.

It seems like ages since our first staff meeting about coronavirus, on Friday, March 6 — before the NBA season was cancelled and the president went on TV.

Here’s part of the staff memo:

There are two schools of thought regarding the outbreak. One is that it’s not too bad and it’s going to be similar to the flu, and it will be business as normal in a few months. The other is that this is a “black swan event” that is a significant public health danger as well as a prolonged disruption to the economy. At this point, from what I’m seeing, I lean more toward the latter.

Obviously, the more alarmist-seeming (at the time) prediction proved to be very much correct.

We sent our editorial staff home the following Tuesday, after Arlington’s first confirmed case, and our business staff home shortly thereafter. We have been working remotely ever since, with the exception of our roving staff photographer, Jay Westcott, who is taking proper precautions to stay healthy.

Given the extraordinarily high readership ARLnow has been getting, we know that we have a big responsibility to keep the community well informed. And we are going to do just that, through thick or thin, to the best of our ability. Expect continued, up-to-the-minute coverage, including both enterprise reporting and curation of the firehose of press releases and info we’re getting, in the coming weeks.

But choppy seas are ahead. Advertising-supported local media in the D.C. area is hurting, as DCist reported today. ARLnow’s amazing advertisers have mostly stuck with us so far, but amid the chaos the usual steady flow of new sales has slowed to a trickle.

We have prided ourselves on making our reporting free for all, and not asking readers to support our ongoing operations. But this time things are different — we need your help to get through this. ARLnow runs a lean operation, and don’t have legacy newsprint costs to worry about, but we still have significant expenses — salaries, benefits, office rent (shout out to our friends at Techspace), and enterprise-grade web hosting, to name a few.

If you have enjoyed reading ARLnow over the past 10 years, and you have the means to give us a few bucks a month, we would very much appreciate you joining our Patreon.

If you would prefer, you can also send contributions via Paypal.

We have two Patreon tiers: $6 and $10 per month. Every little bit will help us get through this for the next couple of months. And when everything is back in business and we’re in the clear, we’ll let you know.

While we appreciate inquiries about giving more, the truth is there are plenty of local organizations and people that need it more urgently than us. Please give the big bucks to nonprofits like AFAC, A-SPAN, Arlington Thrive, the Arlington Community Foundation and others.

We are humbled by the trust Arlington has placed in us, in making ARLnow your go-to local news source. If you can go a step further and support us for the next few months, we would be extremely grateful. Maybe we’ll even throw a party when this whole thing is over.

Thank you.

Recent Stories

Good Friday evening, Arlington. Today we published 6 articles that were read a total of 7935 times… so far. 📈 Top stories The following are the most-read articles for today…

President Joe Biden and First Lady Jill Biden are scheduled to cross the river into Arlington next week. “On Monday, December 12, as part of the First Lady’s Joining Forces…

A “singing tree” is set to bring holiday cheer to Ballston. Next week the Ballston Business Improvement District (BID) is debuting the “Ballston Singing Tree.” That’s 12 strands of 1,200…

Welcome to the second weekend in December! We have a new list of open houses to check out across Arlington this weekend. With Christmas two weeks away, there are plenty…

Join us on December 14, 2022, from 7-9 pm for Arlington’s biggest civil rights & social justice event of the year!Awards will be presented Wednesday, Dec 14 at the Freedom Fund Virtual Banquet, 7-9 pm ESTLearn more about the awardees: https://mailchi.mp/arlingtonnaacp/2022awards?e=b2f2151d69General Admissions Ticket: $30.00(Deadline: 5:00 pm Wednesday, December 14).

Submit your own Announcement here.

With holiday season around the corner, it is easy to put your health on the back burner. If you are looking to get back on track during the holiday season, we are here to keep you accountable. At Aspire Higher Training, we offer 1-1 Personal Training for ALL fitness levels, Semi-Private Group Training, Sport Specific Training and Injury Prevention/Post Physical Therapy Training. Monica and her team of trainers are available across Arlington, Va.

If you don’t have access to a gym, no problem, we are located in South Arlington, but if you want to workout from your home/apartment gym, we also offer that flexibility. We make it as convenient as possible. Before getting started, we offer a free 15-30 minute consultation call to see how we can best help you towards your health and fitness goals. Let’s gets started on your health and fitness goals today by setting up a call at your earliest convenience: https://www.aspirehigherfitness.com/contact

Submit your own Announcement here.

Light Up Arlington – Clarendon Menorah Lighting

Join us as we celebrate the holiday of Chanukah! Enjoy delicious Latkes, hot cocoa, donuts and more!

Clarendon Menorah Lighting and Community Celebration

Experience the festival of lights!!

*Lighting of a giant 9 foot Menorah

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National Chamber Ensemble – Holiday Cheer!

NCE’s Holiday Concert will bring the finest classical masterpieces and holiday favorites together for the whole family. The festivities begin with Leroy Anderson’s classic “Sleigh Ride” and “Chanukkah Festival”, music from the Nutcracker and by J.S. Bach.

Outstanding Young Artist

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