While the Board approved a request to replace the screen at 1100 Wilson Boulevard with a more modern, high definition video display, it also voted against a request that 8 percent of the screen space be used for a static commercial sponsorship message.
WJLA and landlord Monday Properties requested a sponsorship logo be allowed in order to help fund the new pricey new screen. The logo would have taken up 8 percent of the screen, while another 15 percent of the screen would have been used for community and cultural messages. As we reported last week, county staff recommended against the sponsorship request, saying it could set a bad precedent.
The county zoning ordinance states advertising for goods or services not available on site is forbidden, largely to avoid the proliferation of billboards. Jonathan Puvak, an attorney representing Monday Properties, argued at Saturday’s County Board meeting that thanks to specific restrictions proposed by the applicant, making an exception for the Jumbotron would not create a new precedent and wouldn’t spur billboards. The Board, however, still voted unanimously in favor of the county staff recommendation.
Monday Properties was seeking to replace the eight-year-old screen because it’s no longer capable of displaying the WJLA’s high definition broadcasts. At the moment, it can only display a weather map. Before the vote, Puvak said the Jumbotron may simply be taken down unless the sponsorship aspect was approved.
“Without the sponsorship element, it’s likely that the new screen will not be installed, and both the ticker and the Jumbotron will eventually come down, as they’re no longer maintainable,” Puvak said.
Arlington is poised to take a proverbial weed whacker to commercial properties with overgrown lawns and all properties with obstructive vegetation. Last month, a proposal to change the ordinance pertaining…
Meet the beautiful Koda, a glass half full kinda dog who searching for his forever home.
It appears as if Courthouse’s newest date night spot won’t be open for Valentine’s Day. The opening for the hotly anticipated Taco Bell Cantina at 2039 Wilson Blvd has been…
Are you a SWaM certified business? Nominations for the 2023 SWaMmy Honors are now open until April 1.
Let the Arlingtones surprise your friend or sweetie this Valentine’s Day with a barbershop quartet singing love songs in four part a cappella harmony! Choose from a small selection of songs in our repertoire to surprise your special someone.
$75 for two songs delivered to a place of your choice by a live, in-person quartet. Includes a classy tin of chocolates, fresh red rose and personalized card. Small mileage surcharge for >5 miles outside Arlington VA.
$30 Facetime/Skype valentine- two songs delivered ‘live’ via Facetime or Skype at an agreed-on time.
$20 virtual valentine- two pre-recorded quartet songs delivered via email with a personalized message.
Have you noticed a striking sculpture at Monroe Street and Wilson Boulevard? It’s the Museum of Contemporary Art Arlington’s newest installation, Make Your Mark, by Arlington artist, Adam Henry. This sculpture celebrates MoCA Arlington’s rebranding and brings the museum’s energy outdoors.
On February 11, come inside when the museum’s galleries reopen with two new exhibitions: Rebecca Rivas Rogers: Grey View and Crisis of Image.
Grey View, in the Wyatt Resident Artist Gallery, is an homage to “gray” and a snapshot of the artist’s process. Consisting of photographs, collage, and a site-specific installation, this show is an outgrowth of Rivas-Rogers’ visual investigations into places you see on your way to somewhere else.
On the main level, Crisis of Image features artists who seek equity in today’s saturated visual world by developing new methods related to the production of images.
Valentine gifts for someone special or for yourself are here at George Mason University from noon -4pm on February 14, 2023. Satisfy your sweet tooth with Kingsbury Chocolates, find a handmade bag from Karina Gaull, pick up treats from Village