The company, Happy Endings Hospitality (HEH), says it launched “a virtual eatery featuring Vietnamese and Cajun comfort food,” calling the new service “Operation Deliver Happiness.”
“The new integrated menu features the most popular dishes from all eight [HEH] concepts since 2012,” the company said in a press release, noting that “they have greatly expanded their delivery areas to cover the majority of the metropolitan area.”
HEH says it was forced to lay off 208 employees and close all six of its restaurants in the immediate aftermath of the coronavirus outbreak. The new initiative allows them to re-hire some of the staff back, while helping those that were laid off.
“Sensing that food delivery and take out would soon become the norm, the team quickly mobilized and constructed a new menu with the help of volunteers from their staff,” said the press release. “They devised a plan which they named Operation Deliver Happiness whose mission is to safely deliver delicious food to guests while saving staff jobs and providing financial and food relief for their staff and the DMV community… Profits from Operation Deliver Happiness are used to support their recently laid off staff and those facing food insecurity in the DMV community.”
David Dang, a member of the family that owns the burgeoning restaurant group, said in an email to ARLnow they’ve been giving free meals to laid off staff members and donating to local food banks, all while launching the new “virtual eatery,” expanding its delivery area and trying to stay afloat.
The menu features “Boil in a Bag: Snow Crab Legs and the Sriracha Honey Jumbo Shrimp from Chasin’ Tails, 18-Hour Pho and Eggs Rated Banh Mi from Roll Play and Pistachio Milk Tea from Teas’n You and Classic Shoyu Tuna Poke Nachos from Lei’d,” among other popular items, along with a new Caramelized Pork Belly Mac & Cheese.
Orders for pickup and delivery can be placed online. Locally, the deliveries — free for orders over $50 — will originate from HEH’s locations in Rosslyn and Tysons.