Around Town

A cryotherapy and ‘wellness’ studio plans Clarendon opening

Clarendon is slated to welcome a cold therapy studio on the old grounds of IOTA Club.

iCRYO, a Texas-based wellness industry franchise, offers various therapies, procedures, intravenous drips and “body sculpting.” The studio is “coming soon” to 2832 Wilson Blvd, where IOTA Club once stood.

The space has remained vacant for years as plans to open the Mediterranean restaurant Kirby Club never materialized.

Therapy is done in subzero temperatures

  • Temperatures during a three-minute iCRYO cold therapy session can range from 145 to 175 degrees below zero with wind chill, “depending on your desired setting.”
  • Patrons are provided with protective gear to protect their extremities.
  • iCRYO advertises a variety of physical benefits to cryotherapy, including joint pain relief, better sleep and reduced inflammation.

More physical services are offered

  • Therapy is also administered with red lights and compression. An infrared light sauna lets customers “sweat without the steam.”
  • Intravenous vitamin and mineral mixtures can be taken after a consultation.
  • The franchise offers injections of tirzepatide and semaglutide, the same drug in Ozempic, for patients seeking weight loss.

Wellness industry grows in Clarendon

  • The neighborhood has welcomed an increasing amount of businesses dedicated to health, wellness and aesthetics in recent years.
  • It’s home to several gyms and boutique fitness studios, like SoulCycle, OrangeTheory and Life Time, an “athletic country club.”
  • Facial membership company Glowbar intends to open nearby this summer.

iCRYO pass rates are not yet available for Clarendon, though a limited number of founding studio passes can be booked online. In Fairfax, iCRYO rates start at $149 for six services per month.

About the Author

  • Katie Taranto is a reporter at Local News Now, primarily covering business, public safety and the city of Falls Church. She graduated from the University of Missouri in 2024, where she previously covered K-12 education at The Columbia Missourian. She is originally from Macungie, Pennsylvania.