It was as if there was no learning curve when Cameron Millsapps took up the sport of high-school wrestling two years ago.
The Wakefield High School grappler was pretty much a natural at the sport the first time she took the mat last season as a junior. She lost just four matches last winter and placed sixth in the state at the 152-pound weight class, in what was a new girls high-school sport for Virginia public schools.
Arlington and much of the D.C. area is under a Red Flag Warning today (Saturday).
Strong, gusty winds will start to pick up later this morning. Low humidity levels increase the likelihood that brush fires could spread during the wind event.
When Eddie Kaufholz and his family moved to Arlington nearly five years ago, they were not thinking about starting a business. They wanted to live in a place that was diverse, interesting and full of opportunity, with a school system they could rely on. Arlington fit.
In the years that followed, working out of a home office off Columbia Pike, he consulted with organizations across Northern Virginia and around the country: nonprofits, advocacy groups, mid-sized companies, agencies of various sizes. The work itself was good. But somewhere across all those projects, he started to notice a pattern.
”The agency model has gotten really bloated,” Kaufholz says. ”Layers, handoffs, middle management. The senior people who pitch the work often disappear once it starts. The idea with PILLAR was to strip all of that down; keep senior people on the work, approach each client with humility and care, do world-class strategy and execution, and pass the efficiency back to the client instead of absorbing it as agency margin.”
That thinking, slowly, became PILLAR, the Arlington-headquartered creative, communications and marketing agency Kaufholz founded.
PILLAR, he says, is built on an old idea. ”An idea that has always been possible but rarely practiced: that an agency should be structured to serve the work itself.” The team that delivers the work is assembled around the specific needs of each client and only stays as long as the work calls for them.
”The senior strategist on your kick-off call is the senior strategist writing your messaging,” Kaufholz says. ”Every person on a project is there because the work specifically calls for them.”
PILLAR’s recent work has spanned human rights, executive leadership, higher education, advocacy and direct-to-consumer ecommerce. The roster has included national nonprofits, a national multimillion-dollar direct-to-consumer brand and a number of institutions navigating significant moments of strategic change. The model is built to scale up to be the agency of record for a national brand, or to scale down to design a logo for a neighborhood nonprofit. PILLAR takes equal pride and care in both.
What Kaufholz did not understand when he started, he said, was how much the County itself would matter in making any of it possible. (more…)
Virginia CVS Pharmacy LLC
Trading as: CVS/pharmacy #2142
3301 Columbia PIKE, Arlington VA 22204-2700
The above establishment is applying to the VIRGINIA ALCOHOLIC BEVERAGE CONTROL (ABC) AUTHORITY for a Drug Store, Wine, Beer, Consumed Off Premises to sell or manufacture alcoholic beverages.
Brandon Yi District Leader
NOTE: Objections to the issuance of this license must be submitted to ABC no later than 30 days from the publishing date of the first of two required newspaper legal notices. Objections should be registered at www.abç.virginia.gov or (800) 552-3200.
Good Friday evening, Arlington. Let’s take a look back at today’s stories and a look forward to tomorrow’s event calendar.
The following articles were published earlier today — Feb 28, 2025.
Since it’s Friday, we’ve also compiled a list of the most-read articles of the week, below.
Here is what’s going on Saturday in Arlington, from our event calendar.
Here are the events planned for Sunday:
Expect a partly sunny day that will gradually turn fully sunny with a high near 60 degrees. Breezy conditions will prevail, initially featuring southwest winds of 10 to 15 mph, which will shift to northwest winds of 19 to 24 mph later in the morning. Wind gusts may reach up to 39 mph. Saturday night will be clear with a low of around 24 degrees and blustery as northwest winds continue at 17 to 23 mph, gusting up to 37 mph. See more from Weather.gov.
“Little by little, one travels far.”
– J.R.R. Tolkien
The MonumentCam screenshot above is used with permission of the Trust for the National Mall and courtesy of EarthCam.
We hope you have a great weekend, Arlington! Feel free to discuss the most-read stories of the week, the upcoming weekend events or anything else of local interest in the comments. 👋
A collaborative Summer Solstice gathering hosted by Inner Seasons and Spiritual Enhancements.
The Summer Solstice marks the peak of the sun’s power, the moment in the Wheel of the Year when light is at its fullest expression. In many traditions, this is the season of radiance, visibility, and creative fire. It is the time when nature stands unapologetically in her fullness, inviting us to do the same.
The Arlington Soccer Association will host its 55th anniversary gala on Saturday, April 5 at 7 p.m. at the Knights of Columbus Hall on Little Falls Road.
One purpose for the event, for adults only, will be a fund-raiser, with all the proceeds benefiting the Kenmore Middle School field-turf conversion project.
In the Virginia private-school state tournament held at the Potomac School in McLean, Bishop O’Connell Knights’ freshman Peyton Friedman finished second at 106 pounds.
Friedman had a 3-1 record with a pin and a technical fall in the high-school meet. He was pinned in the final.
The Yorktown Patriots got off to a fast start in the 6D North Region boys basketball tournament with a dominating 73-43 first-round rout of the visiting Oakton Cougars.
In its next game, though, Yorktown lost to the host and Concorde District tournament champion Westfield Bulldogs, 64-55, in the semifinals — ending the Patriots’ season with a 20-5 record.
The recently-concluded 2025 General Assembly session included a legislative salute to Arlington hometown Olympian Torri Huske and her performance during last year’s Summer Olympics, held in Paris.
Huske is a 2021 graduate of Yorktown High School.
An Arlington leader is showing interest in a pilot program to monitor noise levels from vehicles’ exhaust systems.
Legislation now on Gov. Glenn Youngkin’s desk would allow localities in Northern Virginia and the Fredericksburg area to begin using automated monitoring equipment to gauge the noise levels of passing vehicles.
