The first of the three new businesses to open will be Xsport Fitness, a 12,000 square foot, 24 hour per day, 365 day per year gym on the ground floor of the Siena Park apartment complex (2301 Columbia Pike).
If you’ve driven by during the day, you’ve probably seen muscle-bound Xsport representatives promoting discounted pre-opening memberships. General manager Matt Minuth, who can apparently bench press 900 pounds, says the company is offering free enrollment and a lifetime monthly rate of $19.95 for customers who sign up in advance. (Normally there is a $99 enrollment fee.)